August 19, 2019 - There are many ways to skin the cat. Federal government contractors can be strategic with pathways to success in selling direct, sub-contracting, joint ventures and the mentor-protégé program. All are competitive. All are based on relationships.Evaluating JV vs. Sub-Contracting vs. Mentor-Protégé should be part of your market analysis as you look for the best ROI on your time and effort. Firms that fall into one of the many set-aside categories may have extra muscle when it comes to Mentor-Protégé program. Understand the rules, requirements and benefits of your company's past performance and small business designation. Play to win!